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social media

The 5 W’s of Social Media Marketing

by Mecca_AmirahLeave a Comment on The 5 W’s of Social Media Marketing
The 5 W’s of Social Media Marketing

When working on your social media strategy, it’s important to consider the 5 W’s of Social Media Marketing: Who Who is your audience? Who are you targeting? It’s essential to identify your audience (primary and secondary) when creating your strategy. The content you create and the platform you will post will be determined by WHO [...]

social media

Social Media Audit – Basics #1

by Mecca_Amirah3 Comments on Social Media Audit – Basics #1
Social Media Audit – Basics #1

If you are like me, you've similarly been undergoing an extensive Social Media Audit for 2023 and praying to the Social Media Gods that the social media platforms don't pull any surprises as your company finalizes its strategies.  These next few weeks, I'll break down what a Social Media Audit is and why you need [...]