Social Media Audit – Basics #2

Social Media Audit – Basics #2

Welcome to your Social Media Audit. To the left, you'll see long, extensive hours of reviewing data, and to your right, there's a depressing snapshot of your budget. So buckle up, and let's start with Step #1: Listing your accounts. Yes, a very easy first step, but it's also critical. Social Media Audit - Basics #1 [...]

How-to use Social Media Monitoring & Social Listening to take over the world

How-to use Social Media Monitoring & Social Listening to take over the world

Yes, How-to use Social Media Monitoring & Social Listening to take over the world, is an insane title to name a blog, but it's fitting, isn't it? Of course, using these strategies will not really give you these omniscient powers that will actually give you the power and dominion over the mundane, but it WILL give [...]

Social Listening vs. Social Media Monitoring | Part 3

Social Listening vs. Social Media Monitoring | Part 3

I'm back, y'all, and fully caffeinated. Okay, so if you've missed it, I was struck with inspiration and started talking about social listening vs. social media monitoring and went down the rabbit hole in my examples. (I blame my high-functioning anxiety, dismissive-avoidant, Scorpio sun, Taurus moon, and Aquarius rising for this). Check out Part 1 and Part 2, [...]

Social Listening vs. Social Media Monitoring | Part 2

Social Listening vs. Social Media Monitoring | Part 2

Part 2 is here! In my previous post, I break down the difference between social listening and social media monitoring. I also provide an example of social listening, so go back and check it out because I will be expanding more below: Okay -- let's get back to the example.  Que the lights! We're rolling in 1...2...3! [...]

Social Listening vs. Social Media Monitoring | Part 1

Social Listening vs. Social Media Monitoring | Part 1

Social Listening? Monitoring? I feel like these terms are thrown around a lot and can easily be confused. Whether you are an individual or business looking to expand their reach with your posts, let's breakdown the difference between social listening vs. social media monitoring: The definitions of each come from Social Insider -- "Social media [...]