Social Media – Character Limit

Social Media – Character Limit

When it comes to social media, less may be more depending on which platform you are using. You want to get the message across but how many words (or characters) do you actually need? Storytelling & TOV Twitter: The Word Hater Twitter only allows 280 characters, which is frustrating (don't get me started) but can [...]

Social Media – Strategy Planning

Social Media – Strategy Planning

There is a lot of work and planning that goes into developing a social media strategy, especially if you are utilizing multiple social media platforms to reach your audience. Each social media platform attract a specific type of audience, which also involves thinking about storytelling & ToV. Learn more about Social Media Platforms Below is [...]

Social Media – Storytelling & ToV (Tone of Voice)​

Social Media – Storytelling & ToV (Tone of Voice)​

I'm not sure why but when I think of storytelling, my mind automatically goes to that grandpa narrating from the Princess Bride. photo via https://basementrejects.com/review/the-princess-bride-1987/ Storytelling Like the story the grandpa sets up, it's also as important to introduce and lead your audience through your story. Social media storytelling allows you or your company to [...]