Social Media – KPIs & Metrics

Social Media – KPIs & Metrics

I am passionate about a few things, and KPIs & Metrics are weirdly one of them.  I love metrics. LOVE THEM. Why did a 25-year-old woman from Idaho like this post on a Tuesday at 3:05 Central Time? Despite your target audience being - 25-35-year-olds in California, why are people from Manilla, Philippines, engaging with [...]

Social Media – Goals

Social Media – Goals

Goals are always important to establish when starting a new venture! Or, if you are like me and have high-functioning anxiety, creating new goals and staying constantly productive is a way to distract yourself from the chaos that is life (okay, let's divert from this train of thought). Where do you see your social media [...]

World Poetry Day

World Poetry Day

Happy World Poetry Day! Thank you poetry for giving me a voice. Poetry has a special place in my heart because it gives a glimpse into someone's heart and soul. And even the most harrowing or dark poems are starkly beautiful in their rawness. When I think of poetry - I think of peeling back [...]