Social Media Audit – Basics #3

Social Media Audit – Basics #3

Part 3 is here! Read Social Media Audit - Basics #1 & #2 Previously, we talked about Listing Your Accounts and Reviewing Data. After doing the heavy lifting of looking through your data, you can now highlight the top-performing posts for each platform. And when doing so, you will add why you think it performed well.  Why Your Posts [...]

Social Media Audit – Basics #2

Social Media Audit – Basics #2

Welcome to your Social Media Audit. To the left, you'll see long, extensive hours of reviewing data, and to your right, there's a depressing snapshot of your budget. So buckle up, and let's start with Step #1: Listing your accounts. Yes, a very easy first step, but it's also critical. Social Media Audit - Basics #1 [...]

Social Media Breakdown #6

Social Media Breakdown #6

Just when you think it was over....social media breakdown is back! Cue the music! Check out the previous posts I did on Google, Microsoft, and General Mills: Google’s Tweet for National Ice Cream Day Microsoft’s partnership with HYPEBEAST Made by Google Pixel Buds  General Mills Nostalgic Cereal Boxes McDonald's Pika meal Sorry for the hiatus–I've [...]

Social Listening vs. Social Media Monitoring | Part 3

Social Listening vs. Social Media Monitoring | Part 3

I'm back, y'all, and fully caffeinated. Okay, so if you've missed it, I was struck with inspiration and started talking about social listening vs. social media monitoring and went down the rabbit hole in my examples. (I blame my high-functioning anxiety, dismissive-avoidant, Scorpio sun, Taurus moon, and Aquarius rising for this). Check out Part 1 and Part 2, [...]