Social Listening vs. Social Media Monitoring | Part 2

Social Listening vs. Social Media Monitoring | Part 2

Part 2 is here! In my previous post, I break down the difference between social listening and social media monitoring. I also provide an example of social listening, so go back and check it out because I will be expanding more below: Okay -- let's get back to the example.  Que the lights! We're rolling in 1...2...3! [...]

Social Listening vs. Social Media Monitoring | Part 1

Social Listening vs. Social Media Monitoring | Part 1

Social Listening? Monitoring? I feel like these terms are thrown around a lot and can easily be confused. Whether you are an individual or business looking to expand their reach with your posts, let's breakdown the difference between social listening vs. social media monitoring: The definitions of each come from Social Insider -- "Social media [...]

Social Media – Strategy Planning

Social Media – Strategy Planning

There is a lot of work and planning that goes into developing a social media strategy, especially if you are utilizing multiple social media platforms to reach your audience. Each social media platform attract a specific type of audience, which also involves thinking about storytelling & ToV. Learn more about Social Media Platforms Below is [...]

Social Media Breakdown #5

Social Media Breakdown #5

Let's hear it for Social Media Breakdown #5! Check out the previous posts I did on Google, Microsoft, and General Mills: Google's Tweet for National Ice Cream Day Microsoft's partnership with HYPEBEAST Made by Google Pixel Buds  General Mills Nostalgic Cereal Boxes Like the previous post with GeneralMills, we are straying away from tech for [...]