marketing – Page 6 – Mecca-Amirah Jackson

Planning – Paid Campaigns #2

September 26, 2022September 25, 2022by Mecca_Amirah2 Comments

Part 2 is here y'all! For a recap, check out Part 1 for Paid Campaigns Now that we have strategized, planned, and set the budget for our social media campaign, now we focus on the messaging for the paid campaign itself. Once you have a better understanding who you want to target, now we focus [...]

social media

Planning – Paid Campaigns #1

September 19, 2022September 18, 2022by Mecca_Amirah2 Comments

So, you got the approval to run a PAID campaign? Whatever luck or magic you got, spread it because you are now reaching a new level of awesome as a social media manager. Of course, there is a down side to having the PRECIOUS 👀 Now, you have to ensure that you see a ROI [...]

social media

Social Media – Strategy Planning

September 12, 2022September 4, 2022by Mecca_Amirah1 Comment

There is a lot of work and planning that goes into developing a social media strategy, especially if you are utilizing multiple social media platforms to reach your audience. Each social media platform attract a specific type of audience, which also involves thinking about storytelling & ToV. Learn more about Social Media Platforms Below is [...]

social media

Customer Journey Map

September 6, 2022September 2, 2022by Mecca_AmirahLeave a Comment

Now, if you thought social media personas were fun (I know fun is a stretch but just bare with me), we are going to now talk about cusomter journey maps. Just how it sounds, a customer journey map helps visualize the process behind a customer's purchase–their desires, preferences, and behaviors. Customer journey map is defined [...]

social media

Social Media – Instagram Reels

September 4, 2022September 2, 2022by Mecca_AmirahLeave a Comment

Instagram Reels are growing in popularity and users are also getting used to and preferring non-static/video content over still-content. Check out this static on Instagram Reels for 2022: Key Instagram Reels Statistics 2022 The Instagram Reels feature generates 67% more engagement than standard Instagram videos. 70% of marketers surveyed said they plan to boost their [...]